Audience Feedback Survey

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Please fill out my survey regarding my latest music video draft, thank you!

Alterations Made Along The Way

Before:

After:

During the editing process of my music video, I have adjusted the colours using the colour corrector tool. I placed this onto the appropriate clip and adjusted the saturation. I lowered the saturation to make my model less bright in order to fit in better with the rest of the shot, and the overall sad theme within the song. Before I felt she looked too colourful and stood out more from the rest of the shot, however I feel as though the narrative within my video, and in this case the flashbacks of the couple, were just as important. This is why I wanted to make her lighter so she wouldn't stand out as much from the black and white flashbacks.

Behind the Scenes of the Performance

This is a time lapse of the footage from behind the scenes of the performance in my video. In this video you can see the lighting I used, as well as the location I filmed - the drama studio. Within the video, there are also parts where I get closer to my model to film close-up shots and I also use other equipment including a tripod to achieve a steady shot. Towards the end, I reduced the lighting significantly as I wanted to created a shadow outline effect using only one light in the background.

Brand Guidelines

These are the brand guidelines, which my audience will be able to recognise and link to the band 'The Pretty Reckless'. In this PowerPoint I discuss my logo, typeface and colour swatches in terms of the advertising and branding for this particular artist and how they create an overall house style. These guidelines will appear on the artist's products as they are essential for advertising as the audience is able to remember the distinct style.

Raw Footage 1

This is the raw footage of my artist's performance in front of the green screen. I filmed this performance by placing the camera on a tripod to achieve a steady shot. As you can see, from this footage I have also edited this shot in Premiere to get rid of the green background and replace it with the flashbacks of the couple. I have also changed the positioning of my model to position her to the left or right of the shot during the editing process, whereas in the raw footage she is clearly placed in the centre. I later edited this so the footage in the background could be easily seen by the viewer.

Shot List

Shot List

This is the complete shot list of my music video, displaying all the different types of shots, how long they last and the footage which is included in each one. Although this shot list includes the type of shots I expect my final music video to include, I understand that I may include more shots which are not listed on this document as I haven't yet produced the final version of my video.

Contact Sheet

Contact Sheet for Poster/Digipak

This is my contact sheet of the photos I took for my ancillary tasks - my magazine album advert poster and my digipak, As I wanted the images on my ancillary tasks to link to the album name 'Light Me Up' I wanted to take some pictures of objects burning/on fire. From my contact sheet, you can also see that I have taken some images of my model (the protagonist in my music video) as I want to include her on some sections of my digipak, and other significant objects including a rose as it symbolises love which is the main theme expressed within the song I chose for my video. My contact sheet will help me to quickly go through and select the appropriate photos for these tasks in order to make them look as professional as possible.

Planning/Drafting of Digipak

From my last drafting post, I have now started to edit the inside of my digipak including the section where the disk goes and the extra panel where I will later place my credits and thank you's from the band. I wanted the disk part of my digipak to also include a fire type element to link to the album title therefore I have placed this image of a rose in a flame from my photoshoot. I believe this image looks effective as in the close-up you can clearly see the flame plus the red rose also contributes to my colour scheme and house style of my products.

Planning/Drafting of Digipak

I have started to place my main images onto my digipak template as well as some main text including the album title, the band's name and the tack list. However, I am still unsure about which images to use for the 'inside left' and 'inside right' part of my digipak. At the moment, I feel like my 'inside left' image (on the top right hand corner of the template) may look more effective as my front cover as I think the close-up shot looks very professional. However, I also wanted an image that linked to the title of the album 'Light Me Up' which my current image of the burning photo does, therefore I may rearrange the images as I continue to develop my digipak.

Actors

Actors

Anamatic

This is the anamatic for my music video. To create my anamatic I used my storyboard by cropping the storyboard into separate images for each shot and then importing this into premiere Pro. I made sure I kept to the information I had previously written on my storyboard, for example how long a particular shot would last. I feel the anamatic gives a more realistic and vivid interpretation of what my music video will look like, compared to my storyboard.

Editing Software

Adobe Premiere Pro

I have used this software to edit my footage, using a wide range of tools that are available on the programme. Premiere Pro has been very useful when it came down to my editing process, as it allowed me to use different layers for different sections of my music video. For example, when I had to remove the green background from my green screen shots I had to use  different layers as well as other tools including the 'eight.Garbage matte' tool, the ultra key effect and the shadow and soften tools. These are new tools I have learnt about during my A2 coursework, highlighting how I am constantly learning new skills and how to effectively work with the programme. I was also able to change my footage to black and white by selecting one of the video effects. Thanks to the type of tools I had access to from this editing software, it made my work process easier to manage, however as I am still improving my music video, there are still more tools and fucntions left to discover - especially to do with the lightning.

Adobe Photoshop

I am currently using Photoshop to edit the photos I am using for my magazine advert and digipak. As I am already familiar with this software from AS, I feel as though Photoshop is an effective programme to use as it includes a wide range of tools such as the magic wand tool to remove backgrounds and the clipping and cropping tools. I have recently been working with the eraser tool after changing my images to back and white to keep some of the image in colour. I believe this will make my the photos on my digipak/advert stand out more, and look more interesting than a simple black and white photo. Photoshop will also be useful when I do touch ups on my photos, before placing them into Indesign where I will create the structure and overall layout of my two ancillary tasks - my magazine advert and my digipak.

Adobe InDesign

This is another programme I am familiar with from AS, perhaps even more so than Photoshop as this is where I spent most of my time creating my music magazine for my coursework therefore I am familiar with many of the tools. I am currently using InDesign to create the template for my digipak as well as import photos I have previously edited from Photoshop. I am also using InDesign to create my magazine advert. In both of my ancillary tasks, I have found the texts tools very useful as I can choose an appropriate font as well as use the tracking tool to space the characters out so they look effective on the product. I will also be able to wrap the text around any images in this programme using the text wrap tool, and I am hoping to use this for the back cover of my digipak where the songs from the album will be listed.

I believe this post will continue to help me with all of my tasks by reminding me of the tools I will be able to use in order to improve my work. This post also highlights the ways I have already used these programmes at this stage of my coursework.

Contact with the Band/Artist

This is the email I sent to the record label 'Interscope' which currently manages the band 'The Pretty Reckless'. As I have used their song in my music video, I am required to ask permission in order to use this particular song in my own work. In the email I have simply stated that the song will appear in my own production work as part of my A2 Coursework.

Photographs of Chosen Locations

This is one of the media classrooms at my school where I was able to film the green screen scenes using this equipment. Here I filmed my actor performing in front of the green screen. When I came to the editing process, I made another layer of the flashbacks of the couple for the background - this would go behind my actor's performance.

These are the fields situated near to my house where I filmed the flashbacks of the couple. These involved both of my actors acting like a typical couple, and the filming took place on all different sections of the field.

This is a photograph of the a section of the living room in my house and how I set it up for the painting scenes. This is also where I filmed my actor against the wall and was able to create the shadow effect with the help of the lights.

Planning/Drafting for Album Advert

This is an image I created in Photoshop using my original photo I took of my model holding I rose. In Photoshop I created the fire effect by using a range of layers, adding the glow tool, alternating the colours and using the magic wand tool to remove the background. I may use this for my magazine album advert, however I feel the fire looks too strong and perhaps a bit fake therefore I may use one of the photos I previous took of a flame going through a rose.

Storyboard

In my storyboard I have drawn and written what I would roughly want my final music video to look like. In my storyboard I have included my original ideas of the flashbacks and the painting however I may have changed some of these in my actual video and include more/fewer shots therefore my storyboard may not be an exact replicate of my final video. However this has helped me to visual my ideas and decide where I would like each shot to be placed within my video and how long each shot will last etc.

Risk Assessment

This is my risk assessment/ healthy and safety evidence, highlighting all the potential risks that could occur during the production of my music video. I feel this risk assessment will help me minimise any injuries that could occur and also prepare me for any that may happen. I feel it is vital to include an assessment like this, especially within a production task as big as a music video where other people and expensive equipment is involved.

Actor Release

My actor release clearly displays that my model (Vanessa) has agreed to the terms and conditions of appearing in my music video. This grants me permission to film her for the performances and other various scenes that will be included in my work.

Call Sheet

Chelsea Call Sheet

For my call sheet, I made a note of all the specific details of the various shoots I had planned. For example this included the locations as well as the times the shoots will take place. I also made sure I listed all the appropriate equipment so I wouldn't forget anything vital on the day. Moreover, I went into more detail about what each shoot would include as well as things I would have to prepare for beforehand- this included any time needed for setting up or getting my actors ready. I feel this will help me with my music video in a huge way as I can easily prepare for the shooting using this useful sheet.

Location Release

This is the location release I had to get my teacher to agree to and sign, before I started filming my music video in the locations listed above, such as the drama studio and the classroom where I had access to the green screen. This location release clearly states the different terms and conditions which I had to comply to in order to use the locations at my school and have access to them for part of my A2 coursework.