Planning/Drafting for Album Advert

As you can see, now I have started to add extra information onto my album advert such as when the album will be available to purchase, who the reviews are from  as well as the band's website. I have tried to use some interesting but at the same time simple fonts to make my audience intrigued but not to make the album advert appear too complicated. At the moment, I have a strong idea about what I want the image to be - two hands holding a photo in flames. I think this will go well with the title of the album and my music video for the single 'You'. However, I realise this image may be difficult to produce so I am still yet to take a picture for my advert.

Planning/Drafting for Album Advert

 In these drafting posts I will be presenting the ongoing progress of my album advert poster.  This is how my advert currently looks. As you can see, at the moment it is very simple and only includes the basic features of an advert. I have included the album's name as well as the artist plus the reviews and how the album can be purchased. For my advert, I used a simple layout before to help me the presentation.

Production Diary

 This week I am happy with my progress as I have managed to complete all my research tasks. I recently looked into the rock genre as well as the influence rock had over the years. It was interesting to learn about how the different styles of rock music came about, as well as the rock icons at the time and the influence it had on society. Now that I have completed these tasks on my blog, I can focus on my music video, digipak and album poster. Then the planning posts should be a lot more easier to complete as I can record my progress and planning as I go along.

 This week I also filmed using the green screen. This is one of the most important aspects that I wanted to include in my video. I generally think the filming went well and I was able to gain some good footage. I also think I took a large amount of footage so I will be able to have a wide choice when it comes down to editing. Having filmed the scenes with the green screen for my music video, means I have completed all my filming - apart from any re-shoots that I may have to do later on.

 I have now started editing in class, which has proved to be difficult already - mostly because it is very time-consuming. I have started by organising all my footage in folders on the left hand side on Adobe Premiere. Now I am going through each clip and selecting the footage I want to be at the beginning of my music video. I am also continuing with my album poster by adding more specific information such as the ratings and reviews.

Behind the scenes photos from the green screen footage: 

Audience Research

 Audience research will help me with my music video as while I am creating my video, I will constantly refer back to my research so I meet the demands of my audience. Specific research I have also discovered such as the charts about what my audience would prefer within the video and the digipak will also help me a great deal when going ahead with these tasks. I will take on their advice regarding the narrative and performance in the music video, the image based didpak etc.

Influence of Music Style

 Learning about the influences of music styles (specifically surrounding the rock genre) will help me with my music video as it has given me ideas of how to display the rock genre. I have also learnt about the history of rock and the famous rock artists during each decade.

Research into the Rock Genre

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  This post will help me with my music video as it will teach me about the rock genre which is the genre of my chosen song. I can take this extra research into account when creating my video, but I also believe this vital information will also help me with my other two ancillary tasks to create a typical rock-looking digipak and album advert.

Production Diary

 This week my main priority has been filming my music video. The other day I was fortunate enough to film in one of the drama studios at my school. Here I was able to film my artist’s performance of the song. This involved the artist singing to the camera however there was no dancing involved as my song is a slow ballad. I believe the lighting was one of the most important things as by altering the lighting I was able to create different effects. In some shots I was even able to create a silhouette of my artist however in the majority of shots, all the lighting was focused on her so the footage looked high quality and it was clear she was the main focus.

 On Friday, I also went to London to film a time lapse with Vanessa (the artist in my video). It was quite difficult due to it being winter and it getting dark very early however I am happy with the footage I got. The filming was very simple as Vanessa only needed to sit on a bench for a length of time. However, if there does appear to be huge problems with the lighting due to it being dark, I may have to go to London again to re-shoot.

 I have also started to produce my other ancillary task – my magazine advert. In class we looked at previous examples as well as what makes an effective album advert. I found this extremely helpful when I first starting to create the template of my album advert for the The Pretty Reckless album ‘Light Me Up’.he filming was very simple as Vanessa only needed to sit on a bench for a length of time. s a slow ballad. y for the audience.s